PHYSICIAN MARKETING

AVELLA SPECIALTY PHARMACY

Provider Publication

OUR APPROACH

Marketing to physicians through a quarterly publication focused on clinical best practices in specialty medicine.
Reaching individuals at busy physician practices is no easy task but for the marketing team at Arizona-based Avella Specialty Pharmacy, engaging specialists is a top priority. To support these efforts, Activate Health undertook the development of a comprehensive physician publication that integrates with Avella’s existing brand messaging and value proposition platform. This magazine-based format has included articles on the latest FDA approvals in specialty drugs, a focus on clinical specialties like oncology and ophthalmology as well as a description of 503B and 503A compounded drug development. It is a unique balance of marketing and editorial content that ensures maximum readability while advancing Avella’s lead generation and nurturing goals.

Physician Marketing

Publication

Editorial Content

View Similar Projects

Tradeshow Booth

Healthcare Member Guide

Healthcare Advertising

Ready to find out how Activate Health can deliver similar results for your organization? Contact us to learn more.