Industry White Paper


Targeting health plans and health systems through a fact-based white paper about Hepatitis C disease management software.

Today’s health IT companies need marketing support from agencies that understand both the technical and marketing nuances of their products. That’s where Activate Health comes in. We worked with Milliman, a leading research firm, and Primrose Health, to develop a thought leadership piece that discussed the latest advancement in disease management technology and the ways in which this solution addresses the challenges of managing patients with Hepatitis C. Thanks to our advanced understanding of health IT—including the latest disease management, health information exchange and clinical decision support software—we were able to successfully transform pages of data into a compelling narrative that detailed the value of this solution for the client’s markets.

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